Wheel Cleaner - Buy 2 Get 1 Free!
- Fast-Acting Color Change Technology : Reacts with brake dust and iron, visibly changing color for effective contaminant removal.
- Attacks Brake Dust on Contact : Specifically designed to rapidly target and break down stubborn brake dust upon contact.
- Professional Strength pH Neutral Cleaner : Strong, safe, and non-damaging to wheel finishes.
- Enhanced Proprietary Formula : Incorporates a specially developed formula for improved cleaning performance on various wheel types.
- Dissolves brake dust on contact: spray, wait 2 to 5 minutes, rinse
- Turns red as it works: the color change shows it lifting iron and brake dust
- pH neutral and acid-free: safe on painted, polished, chrome, powder-coated and matte wheels
- Low-odor formula: none of the harsh smell of typical iron removers
- Coating safe: safe on ceramic wheel coatings, and doubles as a paint decon step
Surprised this is pH neutral! The amount of baked on dirt and brake dust accumulated over months to come off so easily.
Complete the kit. Ship it free.
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- Color-change action
- pH neutral
- Fast Acting Cleaners
Brake dust is out.
Clean is in.
Drag to compare.

Strong on brake dust, gentle on wheels
01Attacks brake dust on contact
Spray it on a cool, dry wheel and it starts breaking down baked-on brake dust and embedded iron right away. Let it dwell, agitate, rinse, and the grime comes off with far less scrubbing.
02Strong without harsh acids
Professional strength, but pH neutral and free of caustic acids, so it is safe on painted, polished, chrome, powder-coated and matte finishes, and on ceramic wheel coatings.
03A little goes a long way
The formula is concentrated enough that you use less per wheel than most cleaners. That saves you money and means less runoff.
Why go pH neutral?
- ✓pH neutral and acid-free
- ✓Turns red so you can see it working
- ✓Low odor
- ✓Safe on every wheel finish and coatings
- ✕Harsh acids can stain or etch finishes
- ✕No way to tell when it is done
- ✕Strong chemical smell
- ✕Can be rough on polished wheels and coatings
Spray. Watch. Rinse.
Safe on every wheel
One cleaner for every finish, plus your paint.
Painted wheels
Lifts brake dust without dulling the finish.
Polished & chrome
Acid-free, so it will not stain or haze bright finishes.
Powder-coated & matte
Cleans without adding gloss or blotching.
Ceramic-coated wheels
Safe on wheel coatings, so protection stays put.
Paint decon
Pulls embedded iron from paint before clay or coating.
Lug nuts & barrels
Spray it into tight spots and let it dwell.

Watch it work
01Turns red as it works
Wheel Cleaner turns deep red as it reacts with iron and brake dust, so you can see exactly where it is working.
02Know when it is done
When the color change is complete, the dwell is done. Agitate and rinse, with no guessing.
03Low odor, every time
Iron removers are known for a harsh smell. We tuned this formula so the job is not something you have to hold your breath for.
How to use
Cool wheels, out of the sun.
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Work on cool, dry wheels out of direct sun. Spray Wheel Cleaner liberally over the face, barrel and calipers.
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Let it dwell 2 to 5 minutes, until it turns red. Do not let it dry on the surface.
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Agitate with a soft wheel brush or mitt, getting into the barrels and around the lug nuts.
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Rinse thoroughly. Re-apply on heavy buildup if needed.
FAQs
Quick answers from the Ethos team.
How do I remove brake dust from wheels?
Spray Wheel Cleaner on cool, dry wheels, let it dwell until it turns red, agitate with a soft brush, then rinse.
Why does it turn red?
That is the color-change reaction dissolving embedded iron and brake dust. It means it is working.
Is it safe on all wheel finishes?
Yes. It is pH neutral and acid-free, and safe on painted, polished, chrome, powder-coated and matte wheels, plus ceramic wheel coatings.
How long should I let it dwell?
2 to 5 minutes, or until the color change is complete. Do not let it dry on the surface and work out of direct sun.
Can I use it on paint?
Yes. It works as a full-vehicle iron decontamination step before claying or coating.
Does it smell bad?
No. It is a low-odor formula, without the harsh smell typical iron removers are known for.
What if I do not love it?
Every Ethos product is backed by a 30-day money-back guarantee.




















